We are dedicated to protect web sellers as well as consumers, so we guarantee for reviews given by real customers. We rate web shops on a scale from 1 to 10, where we give higher relevance to verified reviews.
Customer reviews are marked with stars and are regularly updated. We display all customer reviews and opinions that comply with certain standards.
Seller evaluation consists of a technical compliance analysis, mystery shopper analysis and your reviews that meet certain standards. The final evaluation places sellers in the following groups:
To 5.9 Poor (We take certificate from seller)
6.0 - 6.9 Satisfactory
7.0 - 7.9 Good
8.0 - 8.9 Very good
9.0 - 10.0 Excellent
CERTIFIED SHOP® PREMIUM trustmark marks sellers that gathered at least 50 questionnaires from actual customers and have passed all needed evaluations for a positive rating, thus offering a safe shopping experience. They are identified by the CERTIFIED SHOP® PREMIUM trustmark and a rating from 6 to 10, indicating a successfully completed certification process and a guaranteed safe shopping experience.
CERTIFIED SHOP® LITE trustmark marks sellers that are currently in the process of gathering customer questionnaires but have completed all needed evaluations to ensure a safe shopping experience. They are identified by the CERTIFIED SHOP® LITE trustmark and a check mark, which indicates a successfully completed certification process and a guaranteed safe shopping experience.
CERTIFIED SHOP® is a symbol of safe online shopping. We award a trustmark to trustworthy web shops, and empower consumers to make an informed purchase by checking the web shop's score and customer reviews.